Like everything in life, personalization has 2 sides. There is a good side and there is an ugly side. Now again, the good and ugly are subjective. A KFC chicken is food for some, but undiluted cruelty for the chicken's friends.
The compartmentalization of our lives has begun some time back. Tape Recorders made music and radio for collective enjoyment. Walkman made it individualistic. The talk time with family reduced like the tapering wail of a new born.
Newspapers were read with people kneeling down around the paper. Curated news on mobiles made it strictly for your eyes only.
Microwave Oven made sure members of the family ate at the time convenient for them. TV actually was a savior of family bonding, now large screen mobiles and ubiquitous hands free separated sports from soaps. The you in youtube is singular, make no mistake about it.
Myntra has shut down its website and made it only available on mobile making it personal.
4 family members sitting in the same room turning to different directions and looking at the 5 inch devices that they have for hours together is very common. Mr. Narcissus must have felt miserable that he was not born now? Or is it the progress of unstoppable evolution?
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